Charles Esther
Spotify has introduced a brand-new in-app messaging feature designed to make music sharing easier.
The update, rolling out this week, will allow users to send songs, podcasts, and audiobooks directly within the app instead of relying on Instagram stories or external text links.
Not the First Attempt at Messaging
Long-time Spotify subscribers may recall that the platform previously offered a direct messaging feature back in 2015.
That version allowed users to send songs and playlists straight to friends’ inboxes but was discontinued due to low engagement and high maintenance demands.
How the New Messaging Works
This time, Spotify is reintroducing messaging with a more refined approach.
Users can share audio by tapping the share button, where friends appear at the top of the menu.
Conversations take place in one-on-one chat threads, complete with emoji reactions to make interactions livelier.
Centralized Space for Audio Conversations
The feature creates a dedicated chat hub inside Spotify, keeping audio-based discussions separate from cluttered social media or messaging apps.
It also allows conversations with people you already interact with on Spotify, such as Family plan members or collaborators on playlists.
Why Messaging Matters in 2025
While some users might feel apps are being overloaded with extra features, Spotify argues this update solves a genuine need.
Sharing a playlist or album URL outside the app often feels clunky, and many users are already connected with their music-sharing circle within Spotify.
Availability of the Update
The new messaging feature is being rolled out this week globally.
It will be available to both Free and Premium Spotify users aged 16 years and older.
David Awoyode